Should brands be living on the Edge?

Ever wondered why certain stories don’t end up in your news feed on Facebook? Why you only get updates from a select few friends and brands? The answer is simple - it’s all to do with their EdgeRank score. EdgeRank is an algorithm created by Facebook, which decides how stories appear in a user’s newsfeed: the higher the score of the story, the more chance it will be shown....

Imperial Leisure shortlisted amongst top 15% of European agencies at The Lovie Awards

We’re excited to announce that our Valentine’s Day project ‘Love Will Conquer’ was shortlisted twice amongst the top 15% of agencies across Europe at this year’s Lovie Awards. Judges selected our Valentine’s Day Project, ‘Love Will Conquer’, as a noteworthy and high-quality...

Facebook invites user comments on policy changes, Tumblr unveils brand ads, Google AdWords for YouTube exits beta & Vogue Spain rips off photographer on Instagram

Facebook invites users to comment on new policy changes

Were you lucky enough to receive a notification from Facebook, telling you that comments have been re-opened for its Statement of Rights and Responsibilities (SRR) section?...

Twitter gets 'unfollowing bug', government to monitor web & email use, Facebook enters search? & Conan O'Brien's 'manual tweets'

New UK laws to allow government to monitor calls, emails, texts and web usage

On Sunday, the internet received news that we all hoped would be an April Fools from the BBC. With the aim of tackling crime and terrorism, internet firms will be required to provide the government...