How SOPA, #Occupy, Arab Spring and.... LOLCats reshaped the public sphere - Part 2

Wednesday, February 8, 2012 - 11:00
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Note: This is the second of a two-part post. Part one can be found...

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Google Trends for "SOPA"  Queries have rocketed around the blackout.

5 cool video ads from November

Friday, December 9, 2011 - 14:37
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Following our 'Most viewed video ads' post last month, we present to you some of November's most shared and viewed video ads. There are many good ads, but these are the ones we thought stood out. 

Call of Duty 3: Modern Warfare - Vet vs n00b...

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Brands, Augmented Reality Is Still Cool

Friday, November 25, 2011 - 12:31
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It will be embedded in televisions, cars ... everything that has to do with vision. You don't want to be aware of that, you just want to experience.” (King Yiu Chu from Layar).

Remember the first time you found out about augmented...

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Monday Round-Up 21/11/11

Monday, November 21, 2011 - 13:03
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Today's round-up looks at last week's top viral video, Facebook changes and news from the digital world. We also continue following G+, as the network is constantly adding new features as it tries to catch up with long-established companies like Twitter and Facebook.

Enjoy the read and let us know if you have any cool news - don't forget to leave comments!

Google+ now...

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Are Brands Neglecting the Power of Online WOM?

Wednesday, November 16, 2011 - 13:11
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Today's post is a guest post from Lucy Ostermeyer, who spent some time working with us this week. She works at MEC as a Communications Planner and helped us on several projects. We really enjoyed having her around and we're loving the chocolate she left us (it's taken just 24 hours to get through more than half!).

Enjoy the read!

"Word of mouth is much more credible than...

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October's 5 most viewed video ads

Thursday, November 3, 2011 - 15:51
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So we've now entered November, where pre-mature Christmas invitations fill your inbox and decorations are spreading around London. But let's not forget that October was only a week ago, where temperatures hit a record high for the near-winter month. We've put together 5 video ads from last month that have hit the viewer-millions or hit the headlines, without any specific order. Sit back and...

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French ad agency develops viral, for Tropicana, that is similar to our viral for Jaffa

Wednesday, April 13, 2011 - 05:38
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Some of you may remember the viral for Jaffa oranges we developed, shot and released last year. The viral explored the idea of using Jaffa's product, oranges, as fruit batteries. Our film became very popular - it received lots of coverage on the internet and clocked...

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Flash Mob Gone Wrong

Friday, November 26, 2010 - 18:36
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Incredible story of a flash mob unfolding and going very wrong - told by Tom Scott

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Lovebox - Expect the unexpected

Thursday, July 22, 2010 - 15:51
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Narratives involving communal experiences are somehow exceptionally compelling.

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An anthropological introduction to YouTube

Friday, May 28, 2010 - 10:31
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An excellent talk by Prof Wech about YouTube and its development as a medium. Very interestingly the talk later covers the idea of context collapse, and identity crisis on youtube . Very relevant to the privacy woes of Facebook (Blog post on that coming up shortly) Read more