Tweet2feed Remploy Christmas Social Media Campaign
We developed a Christmas twitter campaign for the non-profit organisation Remploy. We wanted to raise awareness of two great causes through a simple concept: Every time someone tweets with the hasthag #tweet2feed Remploy donates 10p to the United Nations World Food Programme. The campaign tracks tweets in real time, and displays them on the website. The donated total is represented as a pile of rice getting bigger.