Imperial Leisure part of todays Future of Advertising Panel with Rushes Soho Shorts

July 24th, 2008

Yunus will be part of today’s Rushes Soho Short Future of Advertising panel at the Apple store on Regent Street. We will be talking about some of our latest work, and where we’re going. The talk is taking place at 4.30 pm on Thursday 24th July at the Apple Store. So come down if you’re around! Other agencies taking part are Hotspur & Argyle, Seefood TV and DARE.

Coca Cola No Added Preservatives Campaign without the Cola

July 23rd, 2008

Coca Cola

Us Londoners have just been greeted with bill board ads from Coca Cola’s Let’s Get Together campaign proclaiming no added preservatives and no artificial flavours. One missing ingredient from the ads is the actual drink itself.

A Few Good Creative Men

June 20th, 2008

Harnessing the power of social networks for non profits

June 11th, 2008



Every day we seem to be hearing about new social networks which are focused on non profit causes such as charities, and politics. Sites like Dip Dive, which seems heavily focused on Obama, and indeed seems to have launched the ‘Yes We Can’ viral video, are proving that the viral generation have a thirst for engaging with content which goes beyond games and funny clips. In fact users go as far as submitting essays and articles about the politics behind ‘Iron Man’ the movie. And so here we have another social network that has arrived called SocialVibe. This network allows users to raise money for charity by essentially embedding a pay per click ad on their profiles, however the money goes to chosen charity. It will be interesting to see how this fares against Oxfam UK’s efforts to unite 200 charities behind a single widget to raise money for charities.

Imperial Leisure launch Green Poll online campaign for Green Man Music Festival

June 4th, 2008

Green Poll Green Man Music Festival

Imperial Leisure are proud to have launched our latest online marketing campaign for Green Man Music Festival called Green Poll. Having only been live for two days the campaign has gone truly viral with thousands of visits a day

The campaign strategy was devised using our newly developed social conversation tracking engine. This allowed us to deliver a creative and idea which would hit the right note with festival goers. Imperial Leisure is also undertaking the seeding of the campaign targeting nearly 1000 websites.

Green Poll is a genuine effort to engage with festival and music lovers without the gimmicky and corporate marketing campaigns. It allows bands to register themselves and the public to decide which band will open the festival.

Full case study will be available soon in the mean time you can visit Green Poll now.

The Dark Knight Viral Marketing starts back up following death of Heath Ledger

March 27th, 2008

The long running online marketing campaign for the next installment of the Batman films resumed today, after it was abruptly halted by the death of Heath Ledger. This was marked by a new edition of the Gotham Times being published publicising an election campaign to be become the district attorney for Gotham, and it looks like a real election will be held at the Gotham Election Board. A striking feature of this campaign has been how long it’s running, and the various ways they have recruited brand advocates, by running contests such as puzzles, giving cell phones which later on get texted with instructions etc. As a result users have been actively enjoying and looking forward to the next installment of the campaign.

Research & Development - Fibonacci Numbers

March 10th, 2008

Fibonacci Sequence

Fibonacci Sequence

Fibonacci numbers are a sequence of numbers named after Leonardo of Pisa, known as Fibonacci. Fibonacci sequences appear in biological settings, such as branching in trees, the fruitlets of a pineapple, an uncurling fern and the arrangement of a pine cone.

The World’s 50 Most Powerful Blogs

March 10th, 2008

The Observer has just compiled a list of 50 most powerful blogs. They haven’t actually said how they compiled list, and what measurements they used, so we can only assume it was put together through an editorial process.

Here’s their top 10, you can see all of them on the Guardian Unlimited site;

1. The Huffington Post
2. Boing Boing
3. Techcrunch
4. Kottke
5. Dooce
6. Perezhilton
7. Talking points memo
8. Icanhascheezburger
9. Beppe Grillo
10. Gawker

Film Friends Forever Returns, Tuesday 18th March 2008

March 10th, 2008

Film Friends Forever 18th March 2008
Date Tuesday 18th March 2008
Doors open 18:30Venue Corbert Place, Truman Brewery, E1 6NH See on Google Maps
Admission Guest list only, £2 donation, For guest lists please fill our our guest list form.

Film Friends Forever is returning on the 18th March 2008 with a killer line up of Oscar, Bafta other award winners and nominees at a new venue, Corbert Place. We are also being joined by the lovely people at Audio Aubergine who will take care of the musical entertainment.

Pecha Kucha Imperial Leisure

March 7th, 2008

Pecha Kucha Imperial LeisureImperial Leisure’s Yunus Akseki giving a talk at Pecha Kucha for OneDotZero, Nokia.