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Swatch 'Scuba Libre' collection launch event

By Kyle on 31 July 2013

We’ve just launched the video for an event we organised with Swatch celebrating the launch of their latest 'Scuba Libre' collection. The event involved a surprise journey for a group of influential UK bloggers based on Swatch’s ‘Mad About The Sea’ theme.

The bloggers were taken on a London Underground Central Line train branded especially for Swatch. Once aboard, we surprised them with an a cappella choir, dressed in scuba-diving gear, performing 'Underwater' (by Mika) from the TV commercial.

Take a look at the video on the right to see what happened. 

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