Our blog

Ramblings from the team.

Creative Director Stuart Tolley Talks Design

by Ella Hagi on Wednesday, August 24, 2016 - 10:13

Stuart Tolley is the creative director and founder of Transmission, a graphic design studio and editorial consultancy based in Brighton. We talk about what makes good design great and how to remain focused in a constant state of flux.

The Perks of Side Project Marketing

by Ella Hagi on Monday, July 25, 2016 - 13:09

Content marketing is hailed as a Messias because it makes marketing an innate part of your brand experience. But what if it’s not for you? What if you just don’t like blogging? Fret not -- and meet its lesser-known cousin, side project marketing.

How Chatbots Can Help Your Business

by Ella Hagi on Monday, June 20, 2016 - 12:41

A basic chatbot does what it says on the tin: it’s a computer programme that chats. Some are simple, though others that simulate human conversation are a bit more complex. We will be looking at their past and present, as well as exploring the new world of marketing opportunities they open up.

Personalise, Personalise, Personalise

by Ella Hagi on Tuesday, May 24, 2016 - 11:00

Joe Bloggs doesn’t exist. We’re all individuals and we like being treated as such – like when we go to our local cafe where the barista remembers our name and knows how we take our coffee. Personalised marketing aims to take this experience online.

Increase organic reach and engagement by collaborating with your audience

by Yunus Akseki on Monday, February 22, 2016 - 17:22

Organic engagement and reach on social media, especially on Facebook, is falling. But you can buck the trend if you share genuinely engaging stories. What makes engaging stories? Read more to find out.

How you can connect with new audiences by targeting consumer intent

by Jenny Stark on Thursday, January 14, 2016 - 17:01

Brands that rely on demographics alone might risk alienating a significant number of their potential consumers. Understanding consumer intent - why someone’s searching for a product and where they’re looking to find it - could also be an effective way for a brand to connect new audiences.