Our Blog

Ramblings from contributors and the team.

Instagram Tells Us How Its Algorithm Works, Tips to Grow Followers on Your LinkedIn Page, Instagram's Experiment With Likes Doesn't Make As Much Impact As Expected

Instagram published the first in a series of posts that tries to clarify and explain how its algorithm works.  Facebook is launching new features on Instagram to help creators earn more money. LinkedIn has shared an article on how brands and businesses can increase their followers.

Find out more

YouTube Shorts Lets More Users Sample Audio from Any Video, Android Follows iOS, Twitter About to Launch Super Follows Feature

YouTube is catching up with TikTok by allowing more countries to sample audio from any YouTube video. Twitter is reportedly about to launch a new feature that will let some account holders charge users to give them access to additional content. Google is following in the footsteps of Apple by all

Find out more

Everyone on Instagram and Facebook Can Now Hide Likes, Poparazzi's Popularity Continues

Facebook and Instagram users can now hide their public like counts from their profiles. Poparazzi is a new app that bans selfies and only lets users take photos of others.

Find out more

Shopping on TikTok Explodes by 553%, Boost Best-Performing Posts on LinkedIn, Should Overseas Travellers Carry a Vaccine Passport?

LinkedIn has just made it easier for brands and businesses to adopt an always-on paid-social strategy. Travel influencers experience less loyalty than other categories. Shopping on TikTok has increased by an incredible 553%

Find out more

Google is Reinventing Video Calls, Clubhouse has Added 1 Million Android Users

Google is piloting Project Starline to hold video calls where specialist hardware captures and projects a 3D likeness of the people talking to each other. Instagram is rolling out new features for creators to better understand how their Reels and Live videos are performing. Hot tub streams are ta

Find out more

Instagram To Host First-ever Creator Week, Captions with 1,000 to 2,000 Characters Generate the Most Engagement on Instagram

Instagram has just announced that it will host a Creator Week. A report by HubSpot and Mention discovered that Instagram posts with longer captions generate more engagement. Facebook is tapping into the live streaming trend sweeping the world by launching Live Shopping Fridays in the US.

Find out more

TikTok To Host First-Ever Live Museum Marathon, Google's Floc API is Struggling to Take Off, Azar – The Social Discovery App Quietly Taking Over the World

Today, TikTok is going to take users on a virtual tour of 23 museums dotted across 12 countries around the world. In light of third-party cookies being phased out across all browsers, Google is implementing Floc API. In 2020, Azar was the sixth highest-earning non-gaming app in Europe and claims

Find out more

Pinterest is Testing Livestreamed Events, TikTok is More Popular with Gen Zers Than Instagram

TikTok is about to have more than 37 million Gen Z monthly active users in the US compared to Instagram which has 33 million. Pinterest is responding to the global rise of live-streamed shopping events

Find out more

4% of iPhone Users Are Opting In To App Tracking, What Time Should You Post on Social Media?

73% of people believe that it is important brands clearly communicate what they are doing to help people and society. Sprout Social has released a new report showing when the best and worst times to

Find out more

Workplace Reaches 7 Million Paid Subscribers, LinkedIn Tells Us B2B Marketing Shouldn't be Boring, TikTok is Celebrating Small Businesses

Workplace by Facebook has reached 7 million paid subscribers. TikTok is celebrating local and small businesses in May. Twitter Research is tapping into the audio trend.

Find out more