Mizuno Performance Centre
Our work with Mizuno
For more than a hundred years Mizuno’s core philosophy has been to contribute to society through the advancement of sporting goods and the promotion of sports. Mizuno's technological advancements make its sporting equipment and apparel go the extra mile and keep you in tip-top playing form no matter the sport or the conditions.
We supported Mizuno with the promotion of its brand and products across digital, social and film. This case study showcases the work behind the Mizuno Performance Centre
We created an advocacy campaign to amplify the reach of the Mizuno Performance Centre. The advocacy campaign encouraged consumers to invite three friends to the Mizuno Performance Centre for the chance to win VIP entry. We created additional applications to deliver customised content within Facebook. The applications ranged from a Facebook version of the global leaderboard, tracking the scores of visitors who have attended the Mizuno Performance Centre, to tabs displaying key information about the venue and how to get there.