A guide to ensuring that your influencer marketing is aligned with your brand values.
Hotel Marketing Hub
Latest research, trends and insights on hotel marketing.
Delve into how immersive storytelling elevates travel marketing. We cover techniques that inspire viewers, creating a seamless transition from screen to real-life experiences.
From solo journeys and Gen Z wanderlust to tech-savvy stays and social media-inspired adventures. Discover more about the future of transformative travel in our latest post
Uncover the latest best practices for social media marketing in the hospitality industry as we delve into the world of Instagram, TikTok, and beyond.
Stay ahead in the ever-evolving hotel marketing industry! Here are the essential marketing tips for 2023, including personalisation, social media, content, sustainability, mobile optimisation, data analytics, and health & safety.
Discover how user reviews impact hotel bookings and learn effective strategies for leveraging this influential phenomenon.
Guest loyalty programmes are one of the most important marketing tools in a hotel brand’s arsenal, increasing – when successful – guest lifetime value and revenue. But how many are actually meeting consumers where they are?