Our Blog

Ramblings from contributors and the team.

A Brief Cultural History of the Emoticon :-)

Ever wondered when the first emoticon was invented? Here's a timeline for the curious.

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#DaretoStare

Sometimes we're so caught up in the digital world we forget about the simplest form of communication: eye contact. Last Friday we decided to step away from our screens onto the streets of Shoreditch to find out if we can still #daretostare.

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Connecting on Facebook: Making News Feed Work for Brands

Organic reach on Facebook is decreasing, and has been on the decline for more than a year. As the network exploded in popularity and sharing is now as simple as a tap, the way Facebook curates updates has changed to only show the most relevant, popular, interesting, or exciting updates to you.

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Instagram’s Carousel Ads Introduce Links

Just the other week Instagram revealed its latest advertising product, carousel ads, designed to share stories with multiple images.

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How to write a play (not)

I have a creative writing deadline to meet and I can already hear it whooshing by. I’m meant to submit an entire short play for a competition in the next 24 hours and I have nothing. Nothing! Empty. No ideas. I stare at the blank screen. For a moment, nothing happens.

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Why is Facebook advertising on TV?

Have you seen the Facebook ads on TV yet? You probably have, the ads are pretty much everywhere. They feature very compelling narratives about friendship: some are funny, some are heartwarming, some are genuine and some are silly.

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How the iPhone has changed the photography game

This week, Apple launched a new campaign, ‘Shot on iPhone 6’ as a testament as to why the model is currently considered the most popular camera amongst amateurs and professionals alike. Here’s how the iPhone has managed to change the photography game:

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